Radarsign® 2012 Customer Analysis Reflects 116 Percent Increase in DOT Sales

Increase in Government Purchases Reflects Confidence from DOT and Municipal Sectors

watermarkALPHARETTA, Ga., March 21, 2013 —With U.S. economic metrics still slow, federal, state and local governments continue to scrutinize spending on even the most essential expenses. Under these conditions, “dependable providers” can become to “trusted, go-to partners.”  In 2012, Radarsign—the manufacturer of the world’s first armored driver feedback sign—saw confidence and sales to government organizations increase by 116 percent.  

Departments of Transportation in Alabama, Delaware, Georgia, Ohio, Wisconsin and others are attributed to the 2012 figures, with these sales markers that reflect a trusted-partner relationship:

  • Word-of-mouth recommendations
  • Repeat customer sales

“Return customers and word-of-mouth recommendations are the best endorsement for any business,” said Charlie Robeson, Radarsign co-founder and managing partner.  “Both confirm that Radarsign has earned our customers’ trust. Return-customer patterns are highly valued by other potential customers and government agencies.”

Dependability and rugged design have also been decision-making factors for DOT purchases. According to Michael Somers, Senior Transportation Planner with the Delaware Department of Transportation, which purchased 30 driver feedback signs, Radarsign’s design is dependable and hurricane proof: “We got slapped around a bit, but mostly on the coast. All of your signs survived unscathed, and we had winds up to 80 mph. I expected to find them all over the countryside.”

Durability and dependability are not only engineered into the design, they are tested in each sign. Radarsign driver feedback signs undergo rigid street-ready testing prior to shipping. Each sign is actually tested—on a street, with live traffic—before customers even receive them. 

“Our ‘Street-Ready Quality Assurance’ incorporates a high level of quality assurance for a long life cycle of our speed signs,” said Robeson.  “100% product testing ensures we remain focused on customers needs and expectations every single day. That’s a good thing.”

About Radarsign® Brand Radar Speed Signs:
In 2004, Atlanta-based Radarsign® established new industry standards for traffic calming solutions with the debut of the world’s first armored driver feedback signs.Radarsign radar speed signs are vandal-, weather- and bullet-resistant. They are also the traffic calming industry’s most durable, most ecological and most energy efficient radar speed signs. Engineered and manufactured in the USA, all Radarsign models are MUTCD-compliant and utilize recycled aluminum, innovative LED reflector technology, minimal battery power and solar panels to deliver bright, easy-to-read feedback to drivers. Radarsign products are scientifically proven to reduce drivers’ speeds and have been entrusted to provide safe and effective traffic calming solutions for: municipalities, treasured national parks, schools, neighborhoods, military bases, and private and public development projects across the U.S., Canada and overseas. www.radarsign.com.


Media Contact: Tracy Clement – TClement@RobinTracy.com – (770) 401-8753